Moxi

Moxi rollerskates come from sunny California, where it was founded back in 2008 by Michelle Steilen – a woman who can be described as a devoted fanatic of rollerskating. Since her youth, she has been actively participating in Los Angeles roller derby scene, where performed under a nickname “Estro Jen”, which she uses to this day.

One day, Michelle made a decision to bet everything she had on creating her own brand of rollerskates. These were by no means humble beginnings – it was a true earthquake, as fist batch or 10 000 rollerskate pairs (!!!) flew off the shelves super fast.

The Moxi brand has quickly grew and took place among the industry’s leaders. A good measure of its success in United States is the fact that Moxi rollerskates are sold not only is specialised skateshops, but also ones which are in business of streetwear and fashion for young people. Company is making skates for cruising, roller dance and skatepark – the more expensive models are hand-made in USA, more affordable ones in Asia. Apart from the skates, the brand is manufacturing all sorts of parts and accessories for them, ice skates and have its own clothing line.

Moxi skates actively promote equality and makes sure that production of their skates and softgoods is ethical. All products are designed by skaters, for skaters.