Manufaturer: Gawds
Art. 10005
Gawds Aton Urban - White/Red Inline Skates
- pair of inline skates (2 skates)
- tool
- instruction
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Product details
Gawds brand by Franky Morales has been focusing on aggressive skating for years. Now they are entering new era with their first freeskate named Aton - an unique model with plenty of style.
Skates are based around modified Powerslide Ultron base, but everything else has been changed, so these two skates are completely different and only die-hard freeskating gear geeks will spot the similarities.
Shell is made put of glass fiber reinforced plastic, which gives it rigidity, strength and makes for a superb energy transfer. Semi-transparent cuff delivers excellent support to the sides while still allowing for freedom of movement back and forth. Anatomically shaped padding with microfiber lining has been designed to provide confirm right out of the box.
The outer skin makes these skates a looker, thanks to sneaker-like appearance and use of real and artifical leather. Aton do not have 45 degree strap, but does the job of holding your foot in place perfectly thanks to efficient lacing. These not only look like high quality sneakers, they also fit like them.
Skates come with simplified version of IQON Decode 90 CL frame – it can fit one of two setups: 3x110 (comes as stock option) or 4x90 (with a 1 mm rocker on both ends). This part is super strong and thanks to 275 mm length, provides a solid base for push. Fast skating feels effortless.
Any freeskating fan will like the wheels – their high quality 85A hardness urethane is a perfect balance between smooth roll, speed and vibration dampening. Wicked bearings complete the package.
New Aton by Gawds are skates like no other and feel like a breath of fresh air for urban skating segment. Their unique style and unorthodox ideas when it comes to boot design will definitely win them a lot of fans.
About manufacturer
Gawds is a brand of aggressive skates created by one of the industry’s legends, Franky Morales. A long time pro skater for USD has decided to launch his own brand in cooperation with Powerslide, using their technology but coming up with new design of the boot. It comes no surprise that he modeled their looks after Air Jordan XII shoe, seeing that Franky is a massive sneakerhead and his previous pro-models from USD were also based on the iconic sneaker line. Coincidentally, the AJ XII were also template for the legendary Remedyz skates, later known as Remz. Franky was a Remz Pro at one point, too!
Seeing that Franky’s attitude, life and style are heavily influenced by and related to hip-hop culture, he also aimed to bring more of that street cred into skating. Hip-hop culture was a major part of inline skating in 90’s but the trend has started to fade and later on, very few Pro in aggressive scene have incorporated these aesthetics in their own personal brand. Nowadays you are more likely to hear indie rock music than heavy beats and lyrics in aggressive edits and videos. Thus, Franky also designed a line of accessories and clothing to better reflect his roots and make his brand standing out more.
In 2021, Gawds has came under Disroyal umbrella - while still having business ties to Powerslide, it is now distributed by a new company focused on delivering premium skate gear.
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